Let's Make a star!

"I need to change my major!"


Emily levesque is a astronomer and assistant professor in the Department of Astronomy at the University of Washington. Her research focuses on massive stars and how their interactions form galaxies. We created a series of social posts to dig into how stars are formed. She does an amazing job breaking it down into digestable snacks.


We saw an 80 percent retention rate from panel two to the last. Overall time on the post for those that made it to the second panel was 90 seconds. One interesting data point is that 60 percent of people went back to the previous panel to get the information again.